Wednesday, March 16
14:30 to 16:30
Plaza Mayor - Gran Salon 4

Entrepreneurs, founders, investors and supporters took a step back and focused on intentionally designed direct business-browth factors for their ventures long term. 

The session, which was a hands-on class, worked on defining the culture and strategy of businesses to ensure the stability of it years from now. Participants developed a strategic compass in the form of their business' mission, vision and values, and worked to develop a "brand promise."

Speaker Bios: 
Govindh Jayaraman